PetSmart Awards Social Advertising Duties To Dieste

Dieste, Inc. announced it is working with PetSmart and will lead social media creative and advertising.

“As the trusted partner to pet parents and pets in every moment of their lives, we strive to have a very personal and engaging experience with our customers through our social media channels,” said Annette Gionfriddo, senior director of Digital for PetSmart. “Dieste brings a creative, strategic acumen and a unique understanding of the ever-changing social media landscape. We are excited to collaborate with Dieste as we work to further personalize the experience for our pet parents and connect with them on an even deeper level.”

“We’re very excited about the opportunities and to be part of the PetSmart family,” said Tony Dieste, Founder of Dieste, Inc. “The amazing people at PetSmart love pets like we do and believe pets make us better people. They are passionate about bringing pet parents closer to their pets and we are proud to help them on this journey.”