Pioneering media mogul and L.A. philanthropist Jerry Perenchio dies at age 86

By Meg James / LA Times

He was the architect of two of the most-hyped media events of the 1970s: the “Fight of the Century,” a titanic collision between two unbeaten boxing world champions, Muhammad Ali and Joe Frazier, and the “Battle of the Sexes” between an aging tennis player, Bobby Riggs, and feminist star Billie Jean King.

Andrew Jerrold Perenchio, known to his friends as “Jerry,” had “extraordinary instincts,” said Alan Horn, his former underling who is now chairman of Walt Disney Studios. “He was always ahead of everyone else.”

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