Elizabeth Garcia Randall named SVP of Digital Strategy & Developmentat Hemisphere Media Group

Hemisphere Media Group, Inc. announced that Elizabeth Randall will join the company as Senior Vice President of Digital Strategy & Development. In this newly formed role, Ms. Randall will be responsible for overseeing HMTV’s digital business strategy, with a focus on developing digital properties in the U.S. and Latin America for Spanish speaking audiences.  

“Elizabeth is a transformational leader with a history of leading the innovation and evolution of media organizations in different capacities. Her experience in cross-channel strategy, along with her knowledge of the digital media landscape, dovetail perfectly with our vision and goals for the coming years.” said Alan J. Sokol, president & CEO of Hemisphere. “I’m confident that having her at the helm of our strategic digital operations will enable us to identify and develop digital offerings targeting the needs and interests of Spanish-speakers in both the U.S. and Latin America. We are thrilled to welcome her to the Hemisphere family.”

“I am truly excited to join the Hemisphere family; as a consumer of these brands for many years, I’m honored to have the opportunity to help architect their digital future” said Ms. Randall.

Ms. Randall is a seasoned digital native executive with close to a decade of experience in the U.S. digital media industry, most recently spearheading and executing the digital and operational transformation of Discovery Inc.’s MotorTrend Group portfolio helping to transform the legacy brand into an SVOD service.

Prior to this role, Randall served as Director of Corporate Strategy and Innovation at WarnerMedia, where she focused on the Global Turner Brand Portfolio’s 360⁰ consumer strategy along with establishing the company’s innovation program.

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