June 23, 2020

Friends of the American Latino Museum (FRIENDS), a national advocacy campaign striving for the creation of a Smithsonian National American Latino Museum, announced that Jorge A. Plasencia as one of the new members of the organization’s board of directors.  

“We are honored to have leaders and advocates join us in our mission to honor the impact and influence of American Latinos throughout our nation’s history,” said Danny Vargas, Chairman of the FRIENDS board. “We look forward to tapping into their combined talent and leadership to get us over the finish line this year with approval of the National American Latino Museum Act.”

Jorge A. Plasencia has been named one of the world’s top marketing and communications leaders by PRWeek and one of the most influential U.S. Hispanics by Poder. He is the co-founder, chairman, and CEO of Republica Havas, one of America’s leading creative, media, and communications agencies, and formerly served as the corporate vice president and operating manager of Univision Radio and as board chair of Unidos US, the nation’s largest Hispanic advocacy organization.

“The time has come to bring the American Latino Museum in Washington, DC to fruition,” said Jorge A. Plasencia. “The historical, current, and future contributions of Hispanic Americans to the fabric of our nation will continue to run deep, and I am proud to join the board of the Friends of the American Latino Museum in its noble and important mission of making this longtime dream a reality,” he added.

 

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