El Blog by Hispanic Ad - Elevating the discussion one voice at a time.

Unsigned e-mails blasting our companies or people in our Industry.

    Last year I posted a similar topic regarding a coward e-mailer sending information to key US Hispanic advertising, marketing and media people regarding one of our professionals in the Industry.

It seems we have another COWARD of an e-mailer…

Hispanic Market: Recession Or Progression

   Gisela Girard  is President and COO of Creative Civilization – An Aguilar/Girard Agency, which she founded along with her partner and husband, Al Aguilar in 1999.  Besides leading her agency to a successful position as both a general market…

“Optimism Over Fear” – A Recipe For 2010

      ”Communicate aspirations, positive thoughts and optimism.”

That’s the key advice to marketers and advertising agency executive Luis Miguel Messianu, COO of South Florida-based agency Alma DDB, has to offer.

Speaking January 22 at a Versailles Breakfast Club event in…

Bilingualism at Work.

   There is something very interesting that happens when you visit Barcelona (or Catalunya for that matter).  Most residents are bilingual and live in that bilingual world with ease…not very different from Latinos in the US.  Now, I am very…

U.S. Latinos, What Simón Bolívar Dreamt About All Along.

    As part of the semi-idyllic period that is the sabbatical between Christmas and New Year’s I read a clever book by Mexican writer Jorge Volpi entitled “El Insomnio de Bolívar,” which loosely translates to “Bolívar’s Insomnia.” In this tome…

Wise Latina makes NFL say Uncle

You gotta love this.  A few years ago Supreme Court Justice Sonia Sotomayor got Major League Baseball to say Uncle.  Now, another wise Latina, Congressman Linda Sanchez of California did the same to the NFL.  Story below is from the…

Dominicanos in the house…

There’s no doubt, as was pointed out in a recent analysis of Hispanic news stories, that a Puerto Rican was the Hispanic highlight of 2009–Sonia Sotomayor.  But if we can point to one Latin nationality that has been making their presence…

The New Composition of Music.

    Horacio Salgado – AKA – “Pelos Parados” is one of the most popular DJs in the DFW area.  In the business for the last 9 years, Horacio has made quite a name for himself. Currently working for Mega 107.5,…

Spanish-language TV winning on U.S. turf.

        We’re coming up on the fourth anniversary of a historic event. December 26 marks the fourth full year that Spanish-language television ratings have been ranked side-by-side with ABC, NBC, CBS and FOX.

They used to be counted separately, with…

The People Effect: Take Action, Have An Impact.

   Bonnie Lunt is founder and President of Bonnie Lunt management, an active consultancy company that places creative and marketing executives, is a member of People Helping People, an organization that she co-founded, initially with the purpose of helping victims…