Paulina Rubio’s ‘Don’t Say Goodbye’.

Paulina Rubio’s Universal Records crossover debut, BORDER GIRL, officially dropped its first single “Don’t Say Goodbye,” on 4/30 and the song is a multi-format hit with 110 adds in Pop and Rhythmic/Crossover formats! The track has had an impressive pre-add run, reaching Top 10 Most Added status at Pop radio last week with adds from a total of 78 stations and had a strong early showing at Rhythmic/Crossover radio with 18 stations pre-add date. The track had already broken into the Top 40 at R&R last week and has landed at #38 this week on the chart — showing no sign of slowing up.

“Don’t Say Goodbye” picked up a total of 13 new stations this week at pop radio including KBKS/Seattle, WKFS/Cincinnati and KUDD/Salt Lake City among others. This adds to their already long-list of notables which include early believers like KIIS/Los Angeles, WKSC/Chicago, Z95/San Francisco (#1 Research) and KRBV and KHKS/Dallas. On the Rhythmic/Crossover side B96/Chicago, WKIE/Chicago and KYLD/San Francisco came in early and were joined this week by WKTU/New York, WQSX/Boston and WNVZ/Norfolk among others. Paulina is already on the CHR Pop Mainstream chart at R&R debuting 2 weeks ago at 47* and coming in at 38* this week +346 spins.

An entertainer in the largest scope of the word, Paulina Rubio has achieved massive international acclaim as a Spanish pop star. She has released many successful Spanish-language albums throughout her career. Her last solo album release, (self-titled/2001) solidified her prominence as it sold over 3 million copies and became Billboard’s #1 Latin Album of the Year (2001). Paulina has now set about crossing over and with BORDER GIRL, her first English album with hot tracks like “Don’t Say Goodbye” and “Stereo,” she is poised to be the next big Latin star to break into the U.S. market.