The Fortune 500 & Social Media: A Longitudinal Study of Blogging and Twitter Usage.
Each year Fortune Magazine compiles a list of America's largest corporations, aptly named the "Fortune 500" given their size and w... | Mar-10-2010  |
Social Networks vs. Management? Harness the Power of Social Media.
Companies have long played catch-up in understanding how to harness new technologies without over-managing them. Social media is n... | Mar-10-2010  |
Employer Perspectives on Social Networking Survey.
This Manpower research report draws on responses from more than 34,000 employers in 35 countries and territories to gauge the perv... | Mar-10-2010  |
Social Media complicates Work-Life Balance.
Social media usage has soared not just among the general population but also among at-work Internet users, who are heading to the ... | Mar-10-2010  |
The Lamp Post Revisited.
Those who've seen my presentations have heard my parable about how too many organizations use research like a drunk uses a lamp po... | Mar-10-2010  |
Roenna named National Sales Manager at Hoy.
Hoy in Chicago announced that Michael Roenna has been named National Sales Manager.
Roenna will be responsible for reaching... | Mar-10-2010  |
mun2 launches new mobile website.
mun2 announced the launch of the new mun2 mobile website, . This is the first of three mun2 mobile launches... | Mar-10-2010  |
Si TV premieres Elle & Tito: The Married Life.
First comes love, then comes a wedding designed by hundreds of thousands of MySpace fans and then life as newlyweds. This not so t... | Mar-10-2010  |
Double-Digit growth for Online Retail In the US.
Despite entering a more mature phase in its evolution, online retail in both the US and Western Europe remains poised for a robust... | Mar-10-2010  |
Jorge Cantú passed away.
Jorge Cantú was one of the pioneer creatives of our industry. He worked in Hispanic marketing for almost 30 years (at Mendoza Dill... | Mar-09-2010
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Lexus honors LBC’s - Immigrant Archive Project.
Lexus presents the Lexus Listening Lounge, an invitation only event where Lexus celebrates the creative and entrepreneurial spirit... | Mar-09-2010
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Bridge to an elusive but powerful consumer demographic: Teen Girls.
A new study has discovered that a key market demographic -- teenage girls -- is still driving profit, despite the grinding recessi... | Mar-09-2010
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Grupo Prisa & Liberty Acquisition Holdings announce deal to drive Prisa Digital.
Grupo Prisa and Liberty Acquisition Holdings Corp. announced a combination of the two companies and a rights issue reserved for c... | Mar-09-2010
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Radio SPOT TEN - Hispanic for 2009
... | Mar-09-2010
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Estrella TV becomes a Nielsen rated Network.
Liberman Broadcasting, Inc. (LBI Media) announced that Estrella TV will be a reported broadcast network within the Nielsen People ... | Mar-09-2010
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120M HHs to begin receiving 2010 Census Advance Letter.
The U.S. Census Bureau began mailing advance letters to about 120 million addresses nationwide, notifying households that 2010 Cen... | Mar-09-2010
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Radio SPOT TEN - Hispanic 3.1.2010 - 3.7.2010
... | Mar-09-2010
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Gender Wage Gap narrows only slightly.
A new Fact Sheet released by the Institute for Women’s Policy Research, based on data from the US Bureau of Labor Statistics, show... | Mar-09-2010
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Surprising ways to Instill -- and Erode -- Confidence.
Recently I have been thinking about the subtleties of confidence: what can instill it and what can erode it, as we encounter each ... | Mar-09-2010
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Univision realigns News & Entertainment with New Management Structure.
Univision Communications Inc. announced it is realigning news and entertainment with a new management structure, organizing its ne... | Mar-08-2010
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Cents and Sensibility: Why Marketing to Multicultural Consumers requires a subtle Touch.
In an era of globalization and fluid national borders, advertising that appeals to cultural and ethnic identity has become a vital... | Mar-08-2010
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Habits & Preferences of Social Media Users.
The Retail Advertising and Marketing Association released new research this week at the NRF's Retail Innovation & Marketing Confer... | Mar-08-2010
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Brand Differentiation - It's an Inside Job.
Business innovation never ceases to amaze me! Every day I see ads that blow me away when it comes to new ideas and state-of-the-ar... | Mar-08-2010
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Marketing on The Inside.
Most companies spend a lot of time and money trying to market and communicate effectively to external stakeholders. Product market... | Mar-08-2010
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GOOOOAL: Coca-Cola offers chance to Score Big at Soccer Camp in South Africa.
Coca-Cola is kicking off a national contest to give eight lucky teenage soccer enthusiasts from the U.S. the opportunity to do bot... | Mar-08-2010
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The new line of cookware brings Latin flavor to a wider audience.
T-fal introduces the all-new Ingrid Hoffmann cookware collection inspired by the vibrant Food Network/Univision host of Simply Del... | Mar-08-2010
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Yakult USA launches website to target US Hispanics.
Yakult U.S.A. Inc. has launched its first Spanish-language website to reach Hispanic consumers in ... | Mar-08-2010
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Mobile Banking 2010: The Always-Open - Everywhere Bank.
Check your bank balance? Pay your electric bill? Lend a friend some cash? There are apps for that. But actually, an app isn’t even... | Mar-08-2010
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Mexicanal adds to sales team.
The Mexicanal Network has expanded its executive team and has opened a new West Coast sales office. Betti Ortega has joined as Vi... | Mar-08-2010
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Resilience Key to keeping your Job.
Corporate leaders around the world believe that resilience – the ability to overcome challenges and turn them into opportunities –... | Mar-08-2010
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