Entravision acquires NBC Affiliate KMIR-TV and MyNetworkTV Affiliate KPSE-LD in Palm Springs, California

Entravision Communications Corporation announced that it has completed its previously announced acquisition of KMIR-TV, the NBC affiliate, and KPSE-LD, the MyNetworkTV affiliate, serving Palm Springs, California, from OTA Broadcasting (PSP), LLC.

“The addition of KMIR and KPSE makes Palm Springs one of Entravision’s largest and most diverse media clusters with television, radio and digital assets in both Spanish and English,” said Jeffery Liberman, President and Chief Operating Officer of Entravision.  “In Palm Springs we now have the ability to essentially reach the entire market, regardless of language, creating a powerful platform for advertisers.  I would like to welcome the employees of KMIR and KPSE to the Entravision family, and together we look forward to serving the needs to the community through our local news, events and public service initiatives.”

 

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