Consumers are becoming increasingly adept at integrating both print and digital coupons as they plan their purchases. Overall, coupon use is holding steady with 90% of consumers using them from a variety of online and offline sources. How do marketers maximize influence and create a winning game plan? In this report you’ll learn:
- How coupons impact shopper decisions at home, at the store, and everywhere in-between
- Continued influence after the purchase
To download report CLICK HERE.