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Organizers of the virtual Roberto Clemente VIP Experience, slated for Thursday, August 26th at 7 pm ET, announced that AARP will be the presenting sponsor for the Roberto Clemente VIP Experience.

As the cornerstone of many living rooms around the world, the TV set remains a fixture for media consumption. That consumption, however, looks much different than it did a few years ago. Just as it has in the U.S., the market where Netflix was born, connected TV (CTV) adoption and streaming enablement are redefining how global consumers are spending their TV time.

NBCUniversal Telemundo Enterprises announced the creation of a new Hispanic Streaming business division exclusively dedicated to super charge the growth of Latinos on Peacock and across all Telemundo and NBCUniversal streaming platforms.

Audacy announced the launch of 1010 WINS Noticias.com, a multiplatform, Spanish digital audio offering for 1010 WINS (WINS-AM).

According to Nielsen’s newest iteration of the Audio Today Report, radio listening is at its highest levels in 16 months. Radio remains America’s top weekly reach medium, and an essential part of the daily media diet for millions

Served in fresh Saweetie-themed packaging, the hip-hop hitmaker’s signature order

A new study looks to demystify the details surrounding the reach, frequency, and ROI of connected TV

We spend an awful lot of time talking about Cookiepocalypses and Apple ID nightmares and the end of the open web- when brands don't seem to care.  By Mike Shields / Founder of Shields Strategic Consulting.

Spanish Broadcasting System, Inc. has named Miami native executive Donny Hudson, as EVP of Local media for radio/TV & digital for all SBS markets, and will also retain his role as General Manager, working out of the SBS offices in Miami.

According to a recent Horowitz Research survey, demand is ever-expanding for new, high-quality Spanish-language content on par with English-language content among individuals and families with identities ranging from Hispanic to Afro-Latino/a/x and across language and acculturation segments nationwide.

In this episode Fran connects with Diego Naranjo Digital Media Director, WOW MKTG regarding his career journey, digital transformation and what's next. Diego also shares his advice for the younger generation.

Nielsen announced its approach to eliminate its reliance on digital identifiers and ensure that advertisers and publishers can continue to measure confidently in a dynamic, privacy-first media environment. 

To help decode CTV measurement and uncover the truth behind common CTV myths, the ANA and Innovid conducted an unprecedented study across 20 leading U.S. advertisers, including Anheuser-Busch, General Motors, and Southwest.

As we look forward to the reopening of society, “getting back to normal” will become an intentional choice.

Seasonality, sports and new streaming content drove shifts in viewing share across broadcast, cable and streaming on television screens in June, according to The Gauge. Launched last month, Nielsen’s monthly total TV and streaming snapshot shows that the conclusion of the traditional broadcast season may have provided an opportunity for sports on cable  (NHL, NBA, MLB) and streaming to each gain a percentage point of viewership.

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