Brighter spirits may fuel a diverse mix of spending on experiences, self-gifting and gifts for others this holiday shopping season, according to Deloitte’s 32nd Annual Holiday Survey of consumer spending intentions and trends.

While scientists have argued over the question of whether or not race is a real or artificial concept, complicating the issue, and perhaps lending credence to the idea that race is a societal construct, is that the federal government, in the form of the U.S. Census, has continually changed its system of racial categorization.  By David Morse - New America Dimensions

Emilio Azcárraga Jean is leaving Grupo Televisa after being at the helm of the media company for 20 years.

Univision Communications Inc. (UCI) announced the promotions of Ronald Estrada to Senior Vice President, Corporate Social Responsibility & Community Empowerment and Stephen Keppel to Vice President, Social Impact & General Manager of Rise Up, effective immediately.

Technology-driven structural change is afoot: driverless cars,  robots at work, AI fueled investing, learning, decision-making.  Millennials are taking charge as the largest generation in the workforce. These phenomena are no longer far out on the horizon but are here today.

By Gonzalo López Martí - Creative director, etc / LMMiami.com

  • When a “fresh off the boat” Cuban arrives in Miami, one of the first rites of passage his or her friends and family put them through is “the supermarket experience”: visiting an American grocery store aisle for the first time.
  • Some of them hyperventilate.
  • A few have been known to drop on their knees and start sobbing.
  • I kid you not.

With statistics showing a continual increase in the Hispanic population, the media industry needs to take the next step and build on the data to better reflect the findings within its employment ranks, Lisa Torres, president of multicultural for Publicis Media, said at the Hispanic TV Summit Thursday (Oct. 19).  By: R. Thomas Umstead / Courtesy of MultiChannel News and Broadcasting & Cable

A few years ago, we made fun of the intended marriage of Publicis and Omnicom, which eventually fell through because neither Paris nor New York was prepared to compromise about where the new headquarters was going to be and who was going to lead the newly formed company. We laughed at “Publicom” or “Omnicis.” Silly guys, for falling out over such petty challenges.  by Maarten Albarda

Experts are evenly split on whether the coming decade will see a reduction in false and misleading narratives online. Those forecasting improvement place their hopes in technological fixes and in societal solutions. Others think the dark side of human nature is aided more than stifled by technology.

ast week I referenced Richard Thaler, winner of the 2017 Nobel Prize in Economic Sciences for his ground-breaking work on behavioral economics. We now accept that the old economic models of rationality are wrong and it makes me wonder whether we should be questioning some more up-to-date assumptions.  by Nigel Hollis

The customer aftermarket has become an afterthought for makers of home appliances, power tools, consumer electronics and other durable goods. Manufacturers and their retail partners have differing opinions when it comes to ensuring a valued, satisfying and profitable product ownership experience.

In 2018, 66% of individuals in 52 key countries* will own a smartphone, up from 63% in 2017 and 58% in 2016, according to Zenith’s Mobile Advertising Forecasts 2017. The rapid expansion of smartphone ownership across the world, which has transformed the way that advertisers communicate with consumers, is slowing down as penetration reaches 80%-90% in the most advanced markets. The number of smartphone owners will increase by 7% year on year in 2018, compared to 10% growth in 2017, 14% in 2016 and 21% in 2015.

Pockets of growth seems to be a recurring theme amidst an era of economic change, modest growth and evolving consumption patters. Across the board, growth in Fast Moving Consumer Goods (FMCG) is getting harder to achieve but if you scratch below the surface, there are many examples of companies, segments and channels performing strongly.

The Hispanic Public Relations Association (HPRA) reveals the winners of the 2017 National ¡Bravo! Awards held at the Lotte New York Palace Hotel in New York City.

The Circulo Creativo announced the winners of their 2017 USH Ideas Awards competition.  Coral Gables based ALMA walk away with the largest cache of awards in multiple categories, along with Anomaly, LatinWorks, We Believers, WING and other shops.

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