Media

Andrés Cantor’s daily soccer show Futbol de Primera is now available in its podcast version in most of the most popular streaming platforms: Apple’s Podacast, Spotify and Overcast as FDPRadio

Mobvious Media announced the appointment of George Ruiz to the position of Midwest Sales Director. In this position, Ruiz will help lead the Mobvious business in the Midwest region. Ruiz will report to Heidi Corn, Vice President of Sales.

Out-of-home (OOH) advertising is weathering the digital storm better than several other legacy ad mediums.

The Dominican Professional Baseball Winter League (LIDOM, for its Spanish acronym) Finals will air in the U.S. exclusively on Televisión Dominicana.

About half of Facebook users say they are not comfortable when they see how the platform categorizes them, and 27% maintain the site's classifications do not accurately represent them

While the 2017-2018 season may have been a rocky one for the NFL, the league’s signature event still continues to shine: The average cost of a :30 ad in Super Bowl LII climbed to a record $5.235 million, with overall spend totaling $482 million, second only to the previous year’s game which went into overtime. Kantar Media’s analysis of its exclusive data shows that the Super Bowl remains the preeminent live television event. However, there have been some changes in advertiser strategies, including experimenting with shorter ad lengths and leveraging social media to get the most from their campaigns.

Thanks to social media, hundreds of millions of individuals are liking, commenting on, and sharing content throughout the course their day. However, as last year's Fullscreen report "Understanding Multigenerational Youth Audiences" revealed, gen Zers admit to spending "way too much time" with social media or that "it was a problem." Even a recent survey by Pew Research found that more than half of young people say they would "have a hard time" giving up social media.