To date, much of the agency-driven efforts to define media engagement have been focused on network TV, but this is about to change.

ESPN announced that it has entered into an agreement with GW Publishing to publish ESPN Deportes La Revista, the company’s Spanish-language monthly magazine distributed in the U.S.

Ocean Drive magazine has stop publishing Ocean Drive en Español. We were advised of the closing after calling the South Beach office of the magazine.

Brand integration is a hot, hot topic online and it seems to be driving significant success for advertisers.

The Mundial Group, a multimedia sports publishing company based in New York, is adding a digital platform to its distribution model through an exclusive supplier deal with Zinio.

At the 13th Annual Urban Wheel Awards, Accentmarketing’s Chevy Aveo “La Solución es Simple” (“The Solution is Simple”) print ad won the 2009 Latino Print Ad of the Year.

Casa y Hogar magazine has halter publishing their magazine, while they look for new financing.

Maya Magazines, Inc. the affiliated office of GEN, Grupo Editorial Notmusa, Mexico, announced that its business unit will henceforth operate under the name of Maya Publishing Group, LLC.

Hispanic Marketing Consultants Inc. announced the launch of a new trade magazine, Abasto˙, designed to provide business insights and news to the Hispanic food entrepreneur. Abasto’s first issue is set for April 2009, with an initial circulation of 53,000.

Boxeo Mundial premieres the week of November 30th. Boxeo Mundial is a tribute to the biggest name in boxing, Oscar de la Hoya who will fight against Manny Paquiao in Las Vegas on December 6, 2008.

Time, Inc publishers of SILatino have decided to stop publishing the magazine due to reduced sales traction.

Cruz Flores

Understanding the rapid shifts in the customer landscape is essential for any business that wants to compete successfully in today's increasingly diverse economy. The most successful companies have integrated multicultural awareness and marketing as a core corporate strategy. By Cruz Flores, Senior Manager, Multicultural Markets for Qwest Communications

Batanga announced the closing of their publishing division that publishes Batanga Latin Music and Latino University. Company spokesperson indicates a refocusing of their online model as a priority for the company.

The 38th South Florida International Auto Show at the Miami Beach Convention Center, was the perfect venue for the presentation today of the 5th Annual Sobre Ruedas Awards. The editorial Board of Sobre Ruedas presented the winners in these categories:

The 5th Annual 2008 Sobre Ruedas Awards will be presented on Friday, November 7th, as part of the 38th South Florida International Auto Show in the Miami Beach Convention Center. The awards ceremony is scheduled for 12 noon in the Main Floor, by the General Motors stand.