Promotions & Events | HispanicAd.com

NAB Show Canceled For 2021

September 16, 2021

The National Association of Broadcasters won’t be moving forward with the NAB Show, a move that also cancels the co-located Sales and Management Television Exchange and the Radio Show, co-produced by the NAB and the Radio Advertising Bureau. By Adam Jacobson - Radio TV Business Report

Univision Celebrates Hispanic Heritage Month with Multiplatform Campaign “Unidos Somos Uno”

September 16, 2021

Univision Communications Inc. will commemorate Hispanic Heritage Month with a multiplatform campaign that celebrates the extraordinary values, achievements and contributions of Latinos in America.

NBCUniversal & Telemundo launch Bilingual Hispanic HeritageMonth campaign "COME WITH US”

September 16, 2021

NBCUniversal and Telemundo join forces to commemorate Hispanic Heritage Month with the launch of a robust company-wide campaign in English and Spanish under the banner “Come With Us” (“Juntos Imparables”).

Support Latino Business Day

September 15, 2021

Support Latino Business (SLB), a nonprofit dedicated to championing Latino/x small businesses, hosts its third annual Support Latino Business Day, September 14, 2021. Purposely kicking off Hispanic Heritage Month (September 15-October 15) one day early, Support Latino Business Day works to continue changing the narrative for Latinos in the U.S., highlighting the vital and often unsung contributors of our nation’s economy.

MUERTOS FEST 2021 MORE SIGNIFICANT THAN EVER

September 11, 2021

The 9th Annual Día de los Muertos at Hemisfair returns this Fall to downtown San Antonio for an expanded, in-person outdoor gathering on Saturday, October 23, and Sunday, October 24.

Bridging the Gap Between Live and Virtual Events

September 11, 2021

There’s a better chance for success when brands integrate events programming across the organization

2021 New York Latino Film Festival

September 02, 2021

The New York Latino Film Festival (NYLFF) returns to The Bronx from September 14 to 19, 2021 with an impressive roster of 102 films from more than 12 countries, the largest number of films to date.

Pop-Tarts launches Día de Muertos Box

August 31, 2021

In celebration of Día de Muertos, also known as Day of the Dead, Pop-Tarts is releasing a limited-edition box, including nine all-new Printed-Fun designs.

Estrella Media presents "Fiestas Patria" Concerts

August 25, 2021

Estrella Media and its flagship radio stations Que Buena LA and Riverside, La Raza Dallas, and La Raza Houston, will be presenting the “Fiestas Patrias” festivals in each city in celebration of Mexican Independence Day on Sunday, September 12 and September 19.

Marketers Tout the Return of In-Person Events

August 24, 2021

Brands look to strike the right balance in ad creative as the Delta variant spurs more uncertainty

It’s Time To Rethink The Hispanic Heritage Month Celebration

August 21, 2021

And here we are once again near another Hispanic Heritage Month (HHM). Like in previous years, we can expect an uptick of campaigns targeting the Hispanic segment, coming from a wide range of brands, from those with a solid commitment to investing in the Hispanic segment to the ones that try to equate a once-a-year post on social media celebrating HHM to an entire Hispanic marketing strategy. By Isaac Mizrahi / Co-President & COO of ALMA

Roberto Clemente VIP Experience

August 17, 2021

Organizers of the virtual Roberto Clemente VIP Experience, slated for Thursday, August 26th at 7 pm ET, announced that AARP will be the presenting sponsor for the Roberto Clemente VIP Experience.

¡Es Jose Time! Miller Lite And J Balvin Announce Partnership

August 12, 2021

Miller Lite and Jose Alvaro Osorio Balvin (a.k.a. J Balvin) are announcing "Es Jose Time," a partnership and campaign featuring Jose's take on Miller Time. Developed with creative agency Alma, the campaign peeks behind the curtain of J Balvin's on-stage persona and shows what he is like when he's simply being Jose: the man who values time with his family and close friends over everything else.

Carnaval Miami to be aired on VIVALIVETV

August 10, 2021

Viva Entertainment Group, Inc. announced it will air the renown Carnival Miami.

The Full Return of Live Events Remains Down the Road

August 10, 2021

With business travel budgets hampered, virtual programs continue to take center stage

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