The way people consume media is changing almost before our eyes, with new ways to watch and new devices on which to do so. This multitude of consumption options and increasingly intense competition for viewers’ time is changing audience habits, too. As the media world grapples with these issues, so too must the sports industry. But these challenges aren’t the only obstacles facing the sports realm. By Danny Townsend and Glenn Lovett, Global Managing Directors, Nielsen Sports
Telemundo Deportes, the Spanish-language home of the 2018 FIFA World Cup Russia™, will present exclusive coverage of the FIFA Interactive World Cup 2017, an annual esports competition to crown the best EA SPORTS™ FIFA player in the world, taking place August 16-18 live from London.
H Code Media announced the signing of an exclusive partnership with Futbol Sites (FSN) in Latin America.
America has spoken, and they have one thing to say: "I'd rather be fishing." With 1.5 million more participants than the previous year, fishing now has more than 47 million Americans hooked.
The 26th edition of the Deloitte UK Sports Business Group's publication returns to two familiar themes – the continuation of relentless revenue growth across Europe’s major leagues, in particular the Premier League, and the commitment of this money to spending on players via transfer fees and wages, again led by English clubs.
The Roberto Clemente Museum, in partnership with Pittsburgh-based advertising agency MARC USA, has launched a national grassroots petition campaign to retire number 21 across Major League Baseball.
Hundreds of thousands of hardcore soccer aficionados will converge on stadiums across the United States as the CONCACAF Gold Cup begins this month. Toyota is joining the action as an official sponsor of the preeminent national team tournament of the North, Central America and Caribbean region.
“Boxeo Telemundo Ford” returns with four straight events beginning Friday, July 7 at 11:30 p.m. ET
Univision Communications Inc. (UCI) announced some findings from its newly commissioned research study conducted by Nielsen, titled, “Los Fanáticos: The Passion and Power of the Hispanic Sports Fan.”
UnivisionDeportes.com announced a partnership with juanfutbol to launch Univision’s social-first soccer channel.
Allstate Insurance Company announced a multi-year partnership agreement to become the Official Insurance Sponsor of CONCACAF.
Telemundo Deportes will present the Spanish-language coverage ever of the FIFA Confederations Cup Russia 2017 taking place June 17- July 2. The production team will be based in Russia marking the first time ever that coverage of all FIFA Confederations Cup matches will be produced live from all venue cities.
Digital marketing agency The Story Room announced today that it will handle brand strategy and digital marketing services for the 2017 CONCACAF Gold Cup, the continental championship that will be played throughout July in 14 venues across the United States.
Telemundo Deportes released its first campaign for FIFA Confederations Cup and World Cup, produced in partnership with Anomaly.
The NBA has a ripe opportunity with its ever-growing Hispanic audience by expanding their reach to sports-crazed fans. By solidifying their hold on the Hispanic community, they are in prime position to have a large influx of diehard fans for generations to come. Courtesy of Lopez Negrete Communications Inc.