Branded content, ad blocking, digital advertising fraud, programmatic, total market and digital disruption are just some of the ever-evolving realities that are forcing marketers, media, agencies and the entire marketing ecosystem to explore a new future together. These topics and more fill the jam-packed agenda of AHAA's 2016 Annual Conference held April 18-20 in Miami.
Wendy Clark, president and CEO of DDB North America, and Coca-Cola's former president of sparkling brands and strategic marketing in North America kicks off the conference and sets the tone for three days of powerful and exciting insights from CMOs, authors, entertainers, media executives and researchers who are at the forefront of change and innovation in their industries.
During the AHAA Conference, the Nobu Eden Roc in Miami will serve as the epicenter of the Hispanic marketing ecosystem as C-suite executives, agency leaders and media elite gather for a deep-dive into today’s hottest topics. With a lens tuned to the future, “AHAA 20/20: The Future in Focus” will deliver ground-breaking research, innovative trends and opportunities to learn from companies and agencies who are killing it and creating new market realties that impact us all.
Registration is now open with Early Bird rates available until March 11, 2016. For more information and to register please visit http://ahaa.org and follow all conference chatter on Twitter using the @ahaa handle and hashtag #ahaa2016.
About AHAA: Founded in 1996, AHAA: The Voice of Hispanic Marketing is the national trade organiz