The ANA (Association of National Advertisers) is now accepting entries for its annual Multicultural Excellence Awards.
Now in its 15th year, the Multicultural Excellence Awards recognize outstanding multicultural advertising campaigns produced by marketers and their agencies. Winners will be announced at the 2015 ANA Multicultural Marketing & Diversity Conference presented by Time Inc., November 8-10 in Miami Beach, Florida.
For a campaign to be eligible, it must have appeared between June 2014 and June 2015. Entry is open to ANA member and non-member companies, or agencies and media companies submitting on behalf of their clients. Winners will be chosen based on the creativity of the campaign and relevancy to the targeted segment. This year’s categories include:
People with Disabilities
Companies and agencies are encouraged to submit multiple entries within a category or across multiple categories. In addition to agencies, media companies are welcome to submit on behalf of their clients. This year, entrants in all categories can enter the Significant Results category. The Significant Results category winner will be chosen based on demonstration of quantifiable business results. For additional rules, fees, and submission guidelines, interested parties can go to www.ana.net/awards15. The deadline for submissions is August 14, 2015.
Bob Liodice, president and CEO of the ANA, commented, “The Multicultural Excellence awards recognize those companies who are disrupting the advertising landscape with innovative, successful multicultural campaigns. Since we launched in 2001 we have recognized multiple organizations that have raised the industry’s bar in multicultural work."
A portion of the proceeds collected from the awards submission fees fund scholarships for high-potential multicultural students planning to pursue careers in advertising and marketing.
For questions about the Multicultural Excellence Awards, entrants should contact Janine Martella at 212.455.8039.