From the Southwest to South Beach, Latinos seem to have gotten the message on their untapped power, with populations that make up even larger percentages of the electorate in key Swing States. Since the Midterm Elections, the Pew Research Center has reported that places like Florida and North Carolina have seen substantial increases in registrations among Hispanic voters.
What’s top of mind for these voters? Many Hispanics have been on the front lines of the battle against the novel coronavirus this year in essential occupations, making them even more focused on the economy and health care access. Over-representation in these essential fields can also mean a challenge for in-person turnout if mail-in ballots or early voting options are limited. However, their votes are cast, with such strength in numbers this is the year for “la comunidad” to flex its muscle.