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September 25, 2021

Over 58 million Americans listened to a podcast in the past week. Podcast listeners are a marketer's dream: young, affluent, and receptive to advertising.

This report reveals much about podcast listeners, including:

  •     Demographics
  •     Leisure activities and media preferences
  •     Attitudes on engagement with podcast content, hosts, and ads
  •     Actions taken based on podcast ads
  •     Popular podcast topics
  •     The top podcasts (out of the 50 that we measure)

To download report, CLICK HERE.

http://hispanicad.com/sites/default/files/profiling_the_podcast_consumer...

 

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