As part of this landmark partnership, FDP Radio and Verizon will launch exclusive activations for fanaticos (fans) to experience the passion of fútbol and connect with the “beautiful game” in ways they never imagined, including special on-air content across all of FDP Radio’s on-air and digital platforms, and live in-person events at select Verizon retail stores across the country.
“We are thrilled to collaborate with Verizon on this monumental media partnership which will excite our passionate listeners around the country and enable them to connect with their favorite national teams and players in immersive and entertaining ways,” said Andrés Cantor, Chairman and Owner, FDP Radio Network. “This unique collaboration further expands and amplifies our already must-listen to broadcasts, bringing the games closer to our respective audiences and customers through compelling programming and experiences delivered by two best-in-class, trusted brands.”
“We are excited to collaborate with FDP Radio and Andrés Cantor, the iconic voice of soccer that fans love and trust,” said Rachel Chan, Director of Media Strategy and Activation for Verizon. “This innovative brand integration leverages cutting-edge technology and the power of radio to provide premium content and unrivaled experiences that authentically connect with the communities we are deeply committed to and serve.