Vme to hold 2011 Upfront on May 19th in NYC.

Vme will host its 2011 upfront on May 19th from 10:30am – 1:00pm at the Samsung Experience in New York. In this multiplatform experiential upfront, Vme will highlight the many ways that it is “Contigo” (together) with U.S. Hispanics by showcasing its exclusive engaging programming and its consumer events that reach the entire Hispanic family – adults, women, men, youth and kids.

“For the first time, Vme is supported by Nielsen ratings so there is much to see and hear as part of this year’s upfront experience,” said Patty Marrero, senior vice president and director of sales. “The ratings combined with Vme’s engaging personalities, unique integrations and quality content offer new opportunities for advertisers.”

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