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Junta Hispana
EL Blog - Elevating the
May 14, 2008
Latest News
V-me 2008-2009.
May-14-2008
V-me 2008-2009.
At its first upfront, 14-month-old V-me proved why it is the fastest growing Hispanic TV network in the US. During the upfront event held today at New York City's Samsung Experience, the network unveiled its rapidly growing distribution, advertising opportunities and its 2008-2009 programming season, featuring a mix of high-energy, smart, engaging content for all members of the Hispanic household.
read more >

Univision 2008-2009.
May-14-2008
Univision 2008-2009.
Univision Communications Inc. today presented the 2008-2009 programming line-up for its three television networks and showcased their unique 360o marketing resources as solutions for clients seeking growth. Univision challenged advertisers to view Hispanic consumers as the growth engine of tomorrow and the key to marketing success.
read more >

How Do You Define Corporate Giving?
May-14-2008
How Do You Define Corporate Giving?
Many corporations, if not all, have some sort of institutionalized corporate philanthropy or giving program. They have instituted these programs to address social issues of interest to them, and they run the gamut from improving health to ending hunger, from ending domestic violence and child abuse to improving reading skills. The areas of interest are as varied as are the companies that support them. While many in the corporate sector have done incredible work in the area of corporate responsibility our sector (Hispanic advertising and public relations agencies) need to do better as corporate givers and role models for social responsibility. Published by Carmen Sepulveda - Act-é Marketing Solutions, Inc. To view El Blog CLICK above.
read more >

MTV Tr3s 2008-2009.
May-14-2008
MTV Tr3s 2008-2009.
Advertisers gathered at the MTV Tr3s upfront held in New York City to learn more about tapping into the growing and increasingly influential Latino youth segment by learning how to "speak Tr3s," the language of young Latinos that is very different from their non-Latino counterparts.
read more >

Efforts to position New York City as the Center for Latin Media and Entertainment.
May-14-2008
Efforts to position New York City as the Center for Latin Media and Entertainment.
Mayor Michael R. Bloomberg announced at the annual "Made in NY" Awards reception held at Gracie Mansion new efforts of the Latin Media and Entertainment Commission (LMEC) to position New York as the center for Latin media and entertainment.
read more >

C Suite favors E Media.
May-14-2008
C Suite favors E Media.
America's business elite, the so-called "C suite" that run our country's medium and large size businesses, are changing their personal media habits and spending much more of their time online.
read more >

Viewers Favor Product Placement Over Commercials -- But What's The Tipping Point?
May-14-2008
El Puma joins cast of miniseries ‘Gabriel’.
May-14-2008
Dial 'M' for Mobile Search.
May-14-2008
Industry Reconnect Wanted.
May-14-2008
Fox Sports en Español takes Content and Integration to the next level.
May-13-2008
Latino Baby Boom Speeds Ahead.
May-13-2008
TV Upfront - Nielsen Ratings remain unaccredited.
May-13-2008
TV advertising faces hard times in 2008 and 2009.
May-13-2008
Jumpstarting the Mobile Internet.
May-13-2008
Ownership - 13 Pappas stations file Chapter 11.
May-13-2008
Fundacion Azteca America Partners with the Ad Council for Health Awareness Campaign.
May-13-2008
Denisse Oller Returns to Television.
May-13-2008
Badillo named Sr VP of Programming for Hispanic Children’s Network.
May-13-2008
La Bronca is coming to LA.
May-13-2008
Stein joins Davidson Media Group as National Sales and Marketing Director.
May-13-2008
What's next for Social Nets? A Marketer's Dilemma.
May-13-2008
Will Pharma's big Ad spend move Online?
May-13-2008
Latina and Latino Nurses: Why are there so few?
May-13-2008
Outstanding Achievements of Diverse Professionals in Advertising, Marketing and Media.
May-13-2008
Correlation between Broadband Access and Economic, Health and Educational Benefits.
May-13-2008
News this week...
 
 
This Week's Article

Current State of Businesses owned By Women of Color.

The dynamics of the intersection of race and gender were the focus of research findings released at the national symposium Research to Roadmap: Accelerating the Growth of Businesses Owned by Women of Color convened by the Center for Women's Business Research.
Full Article...

 
Poll It
Hispanic Ad's Current Poll
Will the Olympic Games from Beijing have a positive impact on the advertising environment to US Hispanic Consumers?

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