3rd Annual Survey of 1000+ Bloggers (time, length and tactics)

by Andy Crestodina

Every year, we ask 1000+ bloggers how they approach the job of creating content. The questions are simple, but the answers tell the story about a changing industry. The business of content is evolving.

The effort we put into our content is changing, and so is the content we create. The pace of that change is accelerating. The purpose of this research is to track those changes.

But first, THANK YOU to all of the 1055 bloggers who completed the survey, and to the experts who added their insights below. This would have been an impossible task without you.

Let’s get to the insights. We’ll break it down into five areas:

  •     Trends in the time and effort that goes into blogging
  •     Trends in the length and format of blog posts
  •     Trends in frequency, how often we’re blogging
  •     Trends in content promotion
  •     Trends in measurement

To read more CLICK HERE.

 

 

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