Food manufacturers should prepare for the impending boom in processed snacks in Latin America, says a new study from strategic consulting firm Promar International.

Yesterday Hispanic Broadcasting Corp. announced that the company would miss their 4th Q 2000 revenue and profitability goals. The Street reacted negatively, sending the stock into a -32% downward spin to $23 7/8 at the end of the trading day.

Rev. Jesse L. Jackson, Sr. announced the Rainbow/PUSH Wall Street Project's 4th Annual Conference entitled Diversity in Corporate America: The Essential Best Practice, will take place in the capital of the business world, New York City.

IHOP Corp. will be ringing in the new year with its "Any Time" advertising campaign created by Heil-Brice Retail Advertising (HBRA) of Newport Beach, Calif.

Each of the Yankee Group's research groups has taken stock of its predictions for 2000, assessed its accuracy, and forecasted their trends for 2001.

Puerto Rico's retail establishments sold $17.1 billion worth of goods
and employed 154,000 people at 14,582 locations in 1997, the Commerce Department's Census Bureau reported.

The Internet and interactive activity will continue to play a big role in transforming ad agencies into multi-disciplinary communications consultants in 2001.

Hispanic Broadcasting Corporation announced that the Company will post lower revenue and broadcast cash flow for the fourth quarter ended December 31, 2000 than originally anticipated.

A new report from the Commerce Department's Census Bureau estimates that the nation's foreign-born population in 2000 was 28.4 million about 1 in 10 U.S. residents.

Mass retailers posted solid sales gains for 2000, according to the International Mass Retail Association. Even with a slower-than-anticipated holiday season, they reported some steady increases in sales for the full year.

Disney Interactive announced that it will enter the Hispanic market, launching for the first time Spanish-language interactive entertainment products in the United States and Puerto Rico.

From the city streets of Brooklyn to the neon-lit metropolis of Tokyo, the 'urban' mindset has swept the globe. With spending power in excess of $890 billion and the online urban community numbering at 19.2 million (and growing at 17% per year), this consumer group is not to be overlooked.

The sixth annual Diversity Achievement Awards, sponsored by District Two of the American Advertising Foundation (AAF), will be held Wednesday, January 17, 2001 at Cipriani’s on 42nd Street in New York City, at 6:30.

HispanicAd.com le desea a usted y a su familia un feliz Día De Los Reyes Magos.

HispanicAd.com

Increasing its commitment to the needs of U.S. Hispanic consumers, MasterCard International introduced MasterCard en Espanol.com (http://www.mastercardenespanol.com).

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